Marketing - B.S.
Summary
| Code | Title | Credits |
|---|---|---|
| Marketing B.S. Major Requirements | 62 | |
| Integrative Core Curriculum and Electives 1 | 58 | |
| Total Credits | 120 | |
- 1
This major is not approved to fulfill a perspective course for the Integrative Core Curriculum.
Degree Requirements
| Code | Title | Credits |
|---|---|---|
| BUSINESS CORE REQUIREMENTS | ||
| BINT 10100 | World of Business | 4 |
| ECON 12000 | Principles of Economics | 4 |
| MATH 10400 | Finite Mathematics with Calculus | 4 |
| or MATH 10800 | Applied Calculus | |
| or MATH 11100 | Calculus I | |
| MATH 14400 | Statistics for Business, Economics and Management | 4 |
| or MATH 14500 | Statistics for the Health, Life, and Social Sciences | |
| or PSYC 20700 | Statistics in Psychology | |
| ACCT 22700 | Financial and Managerial Accounting for Decision Making | 4 |
| MGMT 20600 | Organizational Behavior and Ethics | 4 |
| MGMT 26000 | Business Analytics and Technology I | 2 |
| FINA 31100 | Business Finance | 4 |
| MGMT 34500 | Operations Management | 2 |
| MKTG 31200 | Principles of Marketing | 4 |
| MGMT 42100 | Strategic Management | 4 |
| MARKETING REQUIREMENTS | ||
| MKTG 32300 | Consumer Behavior | 4 |
| MKTG 41100 | Marketing Analytics I | 2 |
| MKTG 48600 | Senior Seminar in Marketing | 4 |
| MKTG 49100 | Digital Marketing | 4 |
| MKTG xxxxx | Marketing electives at the 300-level or above 1 | 8 |
| Total Credits | 62 | |
- 1
Other marketing-related courses may be approved at the discretion of the department chair.