Academic Catalog

Advertising, Public Relations, and Marketing Communications Minor

Learn more at the Strategic Communication page


Required Courses for the Minor
STCM 10300Introduction to Strategic Communication3
STCM 11100Presentation & Graphic Design3
STCM 23200Public Relations3
STCM 24100Advertising3
MKTG 31200Principles of Marketing3
Choose ONE of the following:3
Media Planning
Advertising Copywriting and Art Direction
Writing for Public Relations
Global, Intercultural, and Multicultural Public Relations
Total Credits18